"Makeup brand MAC, owned by US beauty company The Estée Lauder
Companies’ (ELC), will launch a limited edition women’s fragrance,
called Air of Style, along with a luxury makeup collection, The
Stylistics, for the holiday season.
The scent, created by Laurent Le Guernec of fragrance house
International Flavors and Fragrances, has key notes of white pepper,
dates, tuberose, orange flower, precious woods and amber crystals.
It comes in a refillable hand-blown, teardrop shaped glass bottle.
Priced at $60 for 30ml, the new EdT is positioned at a higher end to
MAC’s seven existing fragrances, priced $22.50 for 20ml. Only 3,000
units of the fragrance have been produced. The Stylistics makeup
line of six products also has a premium positioning, priced from $20
for a lipgloss to $60 for the evening clutch.
The scent and the makeup collection will launch on November 28 in
the US. A global launch in selected outlets is scheduled for
December. The limited edition makeup collection will launch in MAC