forevermore79
01.06.07, 11:41
Z cosmeticsint.com:
"Unconventional musician Prince will launch his debut fragrance this summer
after striking a deal with Revelations Perfume and Cosmetics Inc to develop a
collection of scents and personal care products.
The diminutive singer, who is known for his elaborate stage costumes and
changing his name to a symbol, will market his fragrance franchise under the
3121 banner, named after his last album.
Described as “an enticing scent that captures the essence of his eclectic
style and music genius”, the fragrance comes encased in a luxurious bottle
designed to look like emerald-cut diamonds with raised 22 carat gold
decoration.
The white floral scent opens with crisp bergamot, jasmine and gardenia while
heart notes of orange flower and muguet combine with tuberose, ylang ylang
and a base of patchouli, sandalwood, cedar and musk.
Founded in 1998, Revelations Perfume and Cosmetics is a fragrance and
consumer product development company designing and manufacturing products for
private label, the mass market, department stores and specialty retailers.
3121 joins existing brands in Revelations’ portfolio including Truth, Loving,
Stoked by Bethany Hamilton, Wired to Live, Stacie J – Golden and Florecita by
teen star Shelbie Bruce.
President of the Philadelphia-based company Larry Couey said Prince had been
fully involved in the creative process: “The 3121 fragrance collection is the
result of a shared vision to expand Prince’s creative opportunities and
avenues of expression. We have been working intimately with Prince on this
innovative project and are thrilled to share the stage with a true creative
genius.”
Available from 7 July at selected Macy’s stores, the 3121 eau de parfum is
priced $70 for 100ml, $52 for 50ml and $31.21 for 30ml. The collection also
includes an Xquisite Perfume purse spray at $52 and Xotic Body Crème at $43."
www.3121perfume.com/