justa_79
17.03.08, 13:13
Avon & Ungaro U for Her & Him (2008)
Following the developments of higher profile fragrances in
collaboration with luxury designers Christian Lacroix for Rouge and
Noir and Cynthia Rowley for Flower and Petal, Avon will now offer a
new duo of perfumes created in partnership with couturier Emmanuel
Ungaro from August of 2008.
The fragrances are called Ungaro U for Her and U for Him, not to be
confused with last year's Ungaro by Ungaro fragrance bottled in a U-
shaped flacon.....
"Jean Marc Chaillan and Loc Dong created U by Ungaro For Her, and
Yves Cassar and Pascal Gaurin formulated the men's scent. U by
Ungaro for Her is a modern floral with top notes of bergamot
blossom, freesia and pepper blossom; middle notes of acacia aura,
living lotus flower and osmanthus, and bottom notes of oris,
sandalwood and musk. The men's fragrance is composed of top notes of
green mandarin leaf, ruby red grapefruit and pomegranate; middle
notes of immortale, cardamom and cedar leaf, and bottom notes of
vetiver, patchouli, sandalwood, tonka bean and Peru balsam."
Reese Witherspoon will be the face for the fragrance.
The women's U is priced at $32 and the men's U at $28.
www.mimifroufrou.com/scentedsalamander/2008/03/avon_ungaro_u_for_her_him_2008.html#more
Avon to launch new fragrance line with Emanuel Ungaro
US direct-sales company Avon is teaming up with global fashion house
Emanuel Ungaro to launch two new signature fragrances, one for women
and one for men. U by Ungaro for Her and U by Ungaro for Him are
slated to launch globally starting this August, initially in the US.
The new scents will appear in Avon’s brochure, which more than five
million Avon representatives distribute throughout the world. The
brand’s ambassador, American actress Reese Witherspoon, will feature
in global print and television ads for the two fragrances.
Both were created by noses at International Flavors and Fragrances
(IFF). The women’s juice is a fresh, woody floral featuring top
notes of bergamot blossom, wet freesia and pepper blossom, among
others, with a base note that blends iris, sandalwood and musk. The
men’s scent is a woody aromatic watery blend that combines top notes
of green mandarin leaf, ruby red grapefruit and pomegranate with
middle notes of cardamom, cedarleaf and immortal flower. The base
note is composed of vetiver, patchouli, sandalwood, tonka bean and
Peru balsam.
Avon teamed with French fashion heavyweight Christian Lacroix for
the creation of a signature fragrance line last spring, resulting in
what the beauty brand says was its most successful launch to date.
Selective fragrances for the Ungaro brand are manufactured by
Italian company Ferragamo Parfums.
www.cosmeticnews.com/visit/affichage/asp/headlines_article.asp?id_article=26831