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Newsy- Nowe Chloe Collection i Vera Wang Sheer

13.02.05, 19:57
Powrot marki Chloe i drugi, damski zapach niedostepnej u nas marki Vera Wang-
krolowej slubnych kolekcji.
z moodiereport:

"Chloé Collection 2005 is preparing to make its debut in May. The scent is
designed to co-ordinate with the house’s fashion offer, specifically the
spring 2005 ready-to-wear collection.
Consequently, both the bottle and the outer carton feature Chloé’s
signature “Peek-a-boo” flower cut-outs, in a green and cream colourway.
The juice is said to be sheer, dewy and crisp, and features notes of pear,
passion fruit, hydroponic tuberose and musk.
It will retail domestically at £38 for a 100ml edt spray.

Lastly, UCI will introduce Vera Wang Sheer Veil in April.
Like the original fragrance from the iconic wedding dress designer, the scent
will be launched into very exclusive distribution, in line with its premium
price positioning.
A limited edition, it will remain on-counter throughout 2005 until after the
year-end holiday season, according to Van Den Eede.
Vera Wang Sheer Veil features top note accords of Champagne Rose and Lavender
Dream Rose, leading to a heart of violets. The base includes white
stephanotis, gardenias and white lilies.
The fragrance flacon is the same shape as for the designer’s signature scent,
but this time reveals a pale lavender-coloured juice. The outer carton is a
textured, deeper coloured lilac.
A new ad campaign has been created to support the launch, featuring a veiled
bride and a half-concealed groom.
Vera Wang Sheer Veil is available as a 100ml edp spray and a 150ml
moisturising veil, priced domestically at £70 and £30, respectively. "
zdjecia (fotki Chloe brak) :
www.moodiereport.com/images/uci_SheerVeilad.jpg
www.moodiereport.com/images/uci_VeraWangSheerVeil.jpg
Obserwuj wątek
    • chatka_ Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 13.02.05, 22:20
      Mam propozycje techniczna, by na newsy stworzyc odzielny czerwony watek :)
      Namnozylo sie nowosci, ku naszej uciesze oczywiscie :)
      • forevermore79 Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 13.02.05, 23:59
        Byc moze- newsy moglyby byc umieszczane jak zwykle do tej pory na biezaco w
        watkach, a potem grupowane w katalogu "u gory". Pomyslimy z sorbetem :-).
        Pozdrawiam i obiecuje jak zwykle biezace wiadomosci- dzieki naszej pasji i
        szybkim dostepie do platnych serwisow typu WWD jestesmy najlepiej
        poinformowanym forum na swiecie :-)
        • chatka_ Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 14.02.05, 00:08
          Dzieki. Na czesc adminow, hip hip hurra ;)A co to jest WWD?
          • forevermore79 Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 14.02.05, 00:13
            Women's Wear Daily- platny (99 USD rocznie), profesjonalny internetowy magazyn
            o modzie, do ktorego mam hasla :-). W piatki ukazuja sie specjalne numery
            poswiecone premierom z zakresu urody (czasem sa takze publikowane w innych
            dniach).
            WWD ma informacje zawsze ze sporym wyprzedzeniem- a a my dzieki temu jestesmy
            na czasie :-)
    • dori7 Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 13.02.05, 23:02
      Juz zaczynam ostrzyc kly na tescik nowych Chloe, ciekawam, czy sie wybije ponad
      inne kroloujace ponoc w nadchodzacym sezonie wiosna/lato 2005 optymistyczne
      swiezaki :)
    • lolik2 Re: Newsy- Nowe Chloe Collection i Vera Wang Shee 14.02.05, 08:09
      a ja i tak pewnie nigdzie nie upoluję Very Wang buuuuuu :(
    • forevermore79 Wiecej o nowym Chloe- z WWD: 16.02.05, 12:06
      "PARIS — Chloé, which is among France’s hippest fashion labels, will juice up
      its fragrance wardrobe this spring with Chloé Collection 2005, a limited-
      edition women’s scent. Chloé Collection 2005 is the brand’s first scent since
      1996.

      The new fragrance, set to be available from April to August in approximately
      5,000 doors globally, is also intended to rejuvenate the brand’s product
      portfolio, which already includes a signature fragrance that bowed in 1975.

      “We wanted to capture Chloé’s fashion spirit and attitude and bring it to a
      fragrance,” said Lucy Tart, vice-president global marketing, Unilever Cosmetics
      International. “We collaborated closely with the fashion house and drew our
      inspirations from the spring 2005 ready-to-wear collection — which is all about
      a sheer, spirited expression of femininity. The fragrance is innocent, charming
      and playfully sexy.”

      The ready-to-wear collection also inspired the scent’s outer packaging, which
      features cutout flowers meant to recall the broiderie anglaise used in some
      Chloé pieces. The motif also decorates the fragrance’s flacon.

      The Chloé Collection 2005 scent, which was concocted by International Flavors &
      Fragrance’s Carlos Benaim and Clement Gavarry, is meant to have a pretty,
      lighthearted feel, as well. It features top notes of waterleaf, pear and
      passion fruit. Hydroponic tuberose and wet gardenia mist are at its heart,
      while base notes include wet woods and musk.

      The eau de toilette will be available in a 3.4-oz. spray version priced at $55
      in the U.S."

      zdjecie:
      www.wwd.com/content/articles/021505_18.jpg
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